social media marketing

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867-5-309

Well, not exactly these unforgettable digits of the 80’s, however the numbers 1-30-7-4-2-1 are a well recommended ear-worm should you be mapping out a content strategy. In their classic social media book, “Content Rules” , […]
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Back to the Future

  When initially discussing this post with my Atomic Revenue colleague Steph Nissen, I envisioned a flashy, trend-laden piece that would have readers licking their chops ready to launch hard into the new decade.   […]
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Building An Online Community

Content + Conversations = Community. “It’s About the We.” -Tim McDonald   In my presentations to small business and non-profit organizations, my main message always shares the same four points: 1. Explore. Listen, first! Who’s […]
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Technographics

[This is the second (of three) posts in a series about elemental social media.]     Creators – Bloggers, Videographers. Critics – Reviewers, survey participants. Collectors – these folks tag, vote and, gather information. Joiners […]
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Hugs vs. Handshakes

Share who you are, what you do and why. You may unknowingly inspire someone that you may never have thought of inspiring or simply connect with someone that you never intended to connect with. This […]