marketing strategy

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Back to the Future

  When initially discussing this post with my Atomic Revenue colleague Steph Nissen, I envisioned a flashy, trend-laden piece that would have readers licking their chops ready to launch hard into the new decade.   […]
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Technographics

[This is the second (of three) posts in a series about elemental social media.]     Creators – Bloggers, Videographers. Critics – Reviewers, survey participants. Collectors – these folks tag, vote and, gather information. Joiners […]